General examples of nudges and tactics focused on influencing and changing our UNCONSCIOUS BRAIN PROCESSES (to uplift persuasiveness and customer experience).
"We prefer to behave in approval with our social groups" Belongingness is our innate need to form and maintain strong, stable interpersonal relationships. More than
“We prefer domestic products over imported ones" domestic (home) country bias We have a bias against foreign products and favor domestic ones. This
"We show a preference for rewards that arrive sooner rather than later" Present Focus Bias When we consider a choice between two options