Solution

"The way things are stated or portrayed, highly influences our choices" Equivalence framing is the purposely stating or portraying - logically equivalent - information in such a way, that it encourages certain interpretations of the meaningful context, and discourages certain others. These "different, but logically equivalent frames" cause us to alter our preferences. Equivalency frames

"The focus on specific subsets of relevant aspects, highly influences our judgments" Emphasis Framing In order to understand and make sense of the world around us, we constantly interpret the meaning of the things and events that we notice. We call this 'framing'. For example, if you evaluate plans to encourage electrically powered